8/29/2023 0 Comments Rapcaviar![]() I always had the opinion that a playlist is not enough. When did you come up with the idea for a video podcast and explain how it works? We want to be a part of the conversation - of what’s already happening, but also starting the conversion. ![]() You see it today with the creative we did with the “Feelin’ Myself” (playlist) where we did this anime-style illustration with 10 of the most important female rappers right now. You see it last year with what we did with the Mount Rushmore of rap. About a year and a half ago, we partnered with an agency to really rev up the socials and start sparking conversations. ![]() You’ve seen some of it through our social channels. It’s transitioning into having more of a voice in the culture, in addition to simply playlisting songs and supporting artists as a streaming service. ![]() Where do you view its role in the music industry? RapCaviar has played such a vital role in blowing up hip-hop songs. ![]()
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